MagnoliaPerformance Group

About us

Operators who've done the work

Magnolia Performance Group pairs three decades of hands-on plastics and business-building experience with modern AI and data expertise. We've lived the daily fire drill, and we've built the systems that end it. Now we help other owners do the same.

Founders

Meet the team

Larry Beard

Co-Founder, Plastics & Operations

Larry has spent 30 years in the plastics industry, on both sides of the business. For his first 15 years, he worked in injection molding, where he learned the trade from the ground up: part design, mold design, material selection, Scientific Molding, and SMED quick-changeover principles. He reorganized plant operations and implemented a lean system that took the plant from constant firefighting to running smoothly and predictably.

For the next 15 years, Larry moved to the supply side. After four years selling polymers, he joined a small distributor and led its backward integration into compounding. Over the next decade, he helped grow the company from 4 employees and $8 million in revenue to a 45-person compounding plant doing $45 million in revenue when it was sold in 2023.

Larry knows what it takes to run a plant, grow a business, and read the numbers behind both. That's what he brings to every client.

30 Years

in Plastics

$8M → $45M

Growth

4 → 45

Employees

Chris [Last Name]

Co-Founder, AI & Data

Chris's career is proof that the right skills can be learned at any stage. He started as a golf professional, moved into mortgage sales, and in 2008 went back to school to study information technology.

Today, Chris leads an IT department for a major health insurance company, where he builds AI models that analyze large, complex data sets.

He brings that same capability to small and mid-size businesses: automating repetitive processes, defining the metrics that matter, and building dashboards that put the right information at an owner's fingertips.

Why Magnolia

Experience you can put to work

We've done the work

We've run plants, fixed processes, and grown a business. Our advice comes from experience, not theory.

Operations plus data

Few firms combine deep plastics and lean know-how with modern AI and analytics. We do both.

Built for owners

Practical, right-sized solutions for small and mid-size businesses, focused on results you can measure.

Ready to run a calmer, more profitable business?

Start with a free consultation. We'll look at where you are and where the biggest gains are.

Book a Free Consultation